Design Objective
Design a series of five primary and supporting icons. After developing the icons, organize them into an infographic poster with the necessary information. Design with hierarchy, typography, and design principles.
Design Statement
Yokai: Urban Legends is an infographic about odd occurrences and monsters in Japan. This infographic includes Bake-Danuki, Kitsune, Daitengu, Kappa, and Tsukumogami. The primary icons are the main physical features of these legends. The supporting icons are objects and powers that each legend is commonly associated with. In the infographic, the icons are organized by hierarchy and balance. The icons are placed on each side of the infographic to ensure equal weight and distribution. The mountain serves as the main visual element and plays into the Yokai’s story. A monochromatic color scheme is utilized to give a ghostly and cool feel. Adding visual interest, ghostly mists and wispy clouds are illustrated. The infographic’s design mimics the brochure, ensuring consistency.
Primary + Secondary Icons
Digital Comps
Brochure Mockup
