Design Objective
Design and prototype a functional app that satisfies a need. The app must include monetization as well. Establish a brand that will be applied to the style of the app. After establishing the brand, create a collection of icons that will be used as buttons for navigation. After designing the brand and icons, create the mobile screens and animate them for interactivity. The final product should be a functional app with a cohesive design for users to experiment with.
Design Statement
Photo Venture is a social media app that incorporates a digital map. The app will use premium features such as photo editing effects as monetization. Photo Venture has two crucial elements: photography and the digital map. To convey these two elements, a camera and map pin are illustrated in the logo. Neutral-earthly colors are the primary palette for the brand. After designing the brand, the style was applied to the collection of icons, mimicking its strokes and fills style. The mobile screens are inspired by Instagram and Google Maps. These screens are designed based on the brand and with the user in mind. After the screens are completed, they are imported into Adobe XD for testing. This testing consisted of operational buttons, linking screens, ensuring there is no dead end, and layout consistency. After testing, the prototype of Photo Venture was ready for users to experiment with.
Style Guide
Wireframes
Digital comps
Mockups
Videos
Informational Booklet
Photo Editing Recording
Map Recording
